Private beta

USALI 12 · Hospitality-native · Live market data · Investor intelligence

Feasibility you can defend, grounded in the real market.

Human hospitality knowledge from 250+ hotel deals, supported by AI. Exportable, fully under your control, every key assumption traceable to its source, plus a read on the capital that fits.

Minutes, not weeks·USALI 12·Editable end-to-end·Excel export

Reading document…
Investment_Memo_Barcelona.pdf
PDF · investment memo
Reading document…
150 keysBarcelona · 5★Rooftop bar · Spa
35+
European markets
1,000+
Hospitality investors

Who it's for

Built for the people underwriting hospitality deals.

Independent Advisors

Take on more feasibility work for more clients: screen deals fast, go deep where it counts, and put your name on the output.

Hotel Operators

Screen lease and management deals at volume: model the hotel as your brand would operate it, see what rent — or what fees — it supports, and give your development team one shared, defensible skeleton per deal.

Asset Managers

Stress-test assets and run rebrand scenarios to see which deals justify a full feasibility study.

Investment Brokers

Match deals to investor thesis, and produce a committee-ready feasibility read fast.

The counter-model.

Underwriting a seller's deck? Generate the case without declaring the OM's ADR. The engine returns its own market-derived anchor — conservative by default, traced step by step from a named compset. If the OM says €460 and the independent read says €390, that distance is your analysis. Branch both as saved versions — the market case and the seller's case — and take the gap to your next call.

The problem

Formal feasibility is thorough, but slow when the deal is moving.

Traditional feasibility studies

€15k–€100k+. 4–6 weeks. Indispensable pre-construction, but hard to iterate at the screening or pre-LOI stage.

Excel from scratch

Days of work. Breaks at the first scenario tweak. Hard to share with a committee with confidence.

BluePrinted

Minutes, not weeks. USALI 12 format. Hospitality finance expertise encoded into every assumption, and you stay in control of every output.

How it works

From three inputs to a rigorous feasibility analysis.

01

You input the basics

Location, star rating, room count, F&B mix, ownership structure. Nothing else.

02

Anchored in live market signals

Your competitive set is discovered fresh per project from live market sources, not a pre-stored database. Primary and aspirational comps are separated and fit-weighted using a hospitality-native methodology informed by 35+ European markets.

03

A complete BP, plus an investor shortlist

USALI 12 P&L (Y1–Y10), seasonality-adjusted ADR, F&B revenue per outlet, management fee bands, ramp-up, FTE, contract economics. Occupancy is derived, not guessed: deterministic competitive penetration over per-peer occupancy bands — the same method behind HVS-style feasibility — delivered as a range you can override with your own observed data. Every output is editable in-browser: change a value and the rest of the P&L re-runs. Plus 1,000+ European hospitality investors ranked by thesis fit to your project, with the reasoning behind each match. Export to Excel anytime; no lock-in.

Sample output

A complete underwriting pack.

  • Full USALI 12 P&L, Y1–Y10, monthly granularity
  • Monthly room revenue with seasonal ADR + OCC curves
  • F&B revenue split by outlet: Restaurant, Bar, Pool, Beach Club, Specialty, Rooftop, Coffee
  • Competitor table with transparent fit scoring (positioning, ADR, proximity)
  • Management fee structure within industry bands
  • Ramp-up and FTE plan, contract economics per structure
  • Stabilized year benchmarks: ARI, MPI, RGI, GOP %, NOI %
  • 1,000+ European hospitality investors ranked by thesis fit to your project, with the reasoning behind each match
  • Edit any output in-browser (ADR, occupancy, F&B mix, fees, ramp-up, FTE, contract economics), and the P&L re-runs instantly
  • Persistent case history: every BP saved to your account, accessible anytime
  • Per-case version snapshots: branch base case, stress test, no-F&B, rebrand scenarios without overwriting the original
Stabilized RevPAR
€300.79
ADR · Occ
€436 · 69.0%
Monthly RevPAR — seasonal curve

Investor matching

See the capital that fits your project.

1,000+ European hospitality investors curated. Ranked by thesis fit per project.

1,000+European hospitality investors curated
PE FundsReal Estate FundsFamily OfficesInstitutional InvestorsSCPISocimiHospitality Specialists

Methodology

Built on conventions your committee already trusts. Defensible by method.

Hospitality-native metrics

ARI, MPI, RGI, public-vs-realized ADR, channel mix. The exact framework hospitality analysts use today.

Reproducible compset

Competitors discovered fresh per project from live market sources, then selected through a transparent fit score across positioning, size, facilities and proximity. The same inputs return the same comps, with no run-to-run drift.

Hard-range guardrails

Every engine output is clamped against industry ranges (ADR bands, F&B ratios, management fees), so figures stay inside defensible bounds.

Editable & auditable

First draft from the engine, then iterate. Adjust the compset, retune positioning, edit any P&L line, and watch every downstream KPI update with full traceability. Branch alternate versions and export to Excel anytime.

Yours, offline, forever.

Every case exports as a living Excel — formulas, methodology and assumptions in one self-contained file. It opens and recalculates in your own Excel with no dependency on our servers: the model you sign stays reproducible from your own archive. No watermark, no lock-in.

Early access

Founding Partners Program

We're onboarding a limited group of operators, developers and investors as founding partners during Early Access.

Professionals across Europe have already joined the waitlist. Limited founding partner slots.

Direct line to the engine

Talk to the team building BluePrinted. Your feedback shapes what ships next.

Influence the v1.1 roadmap

Founding partners help prioritize features, markets, and segment coverage.

Pricing transparency

Full access during Early Access. We'll notify you before introducing paid tiers.

Comparison

Where BluePrinted fits in your stack.

A decision-grade read in minutes, and a running start for the full study when a deal graduates to formal due diligence. Faster iteration, defensible numbers, ready when the deal moves.

FeatureYour process todayGeneric AI toolsWith BluePrinted
Time to a defensible draftWeeks of assemblyMinutes — but numbers you can't traceMinutes, anchored in a named compset
USALI 12 structureYes, built by handRarely, and inconsistentAlways: Y1–Y10, every venue
Hospitality methodologyYoursGeneric prose, no methodEncoded from 250+ deals across 35+ markets: penetration, bands, ranges
Market dataBought or gathered per projectTraining-data recall, often staleObserved public rates, collected live per project
Named, real compsetHours of researchCan invent hotelsDiscovered fresh and fit-scored per project
Editable end-to-endFragile spreadsheet linksCopy, paste, re-promptEvery output; the P&L re-runs
DeliverableYour house templateA wall of textSelf-contained Excel: formulas + methodology inside, recalculates offline
ReproducibleDepends on the analystDifferent answer every runYes: same inputs + same data month = same plan
Version snapshots per caseManual copiesChat scrollbackYes: branch & compare
Curated investor matchesRelationship-basedNoYes: 1,000+ European hospitality investors per project
The signature on the reportYoursYours, with nothing behind itYours — with an auditable trail behind every number

See what your project's BP looks like.

A hospitality-grade feasibility analysis, with every key assumption traceable to its source.